Designing and Implement an Employment

Image: Federal Talent Branding

February 19, 2009

12 of 12

How can a great talent brand impact employee engagement and top talent acquisition? One of the solutions, said Garratt, is through establishing or maximizing a sustainable brand. “Don’t lose sight of what makes you special,” she added.

Stelzner summarized, “this is something that should be a continuous process. You will have to revise as your targeted candidate and employee population changes.” This will be part of the competitive advantage.

12 of 12