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Designing and Implement an Employment Image: Federal Talent Branding February 19, 2009 |
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“Having gathered internal and external insight, you must now assess the gaps,” said Garratt. “This can be a great opportunity for reinvention!” An understanding of challenges will be critical to address through the program design. “You’ll also want to be very specific about the ideal outcomes that you are looking to achieve,” Garratt added. “One thing to recognize,” continued Stelzner, “you’re probably supporting at least four generations of employees. This cultural engagement piece needs to be able to dynamically target each generation in the workforce.” |
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